A lot of this article makes sense but it is a cop out to say that some people can mesmerise audiences and others can't. Just like anyone who has some form of hand/eye co-ordination can be coached to do a really successful golf shot, so most humans can be 'taught' some of the principles of mesmerising an audience.
The first concept that has to be accepted is that 'smooth' and 'polished' are disasters. Humans listen because the person talking displays, with confidence, all the human frailties that endear us to a real person talking. It is a weakness to learn to follow rules as laid down by some committee so that you avoid being different but look like everyone else.
More soon.
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